When on November 7 Prime Minister Narendra Modi visited the conflict-ridden state of Jammu and Kashmir, a young man, part of a group protesting against Modi, was killed after getting hit by a tear gas shell. In the wake of the Dadri lynching and nationwide protests against an environment of "intolerance", resentment against Modi was already fairly high.

Addressing a public meeting the same day, Modi steered clear of political issues and spoke only of development and aid to the state, announcing a package of Rs 80,000 crores—declaring, somewhat patronisingly, that this package was not a full stop but just the beginning.

This protest song "Manzoor nahi" against Modi was first published on Raiot.com, a Meghalaya based webzine. Ali Saffudin, the song's creator and singer, mocks the financial package announced by Prime Minister Modi for the state, and terms him a tyrant. Juxtaposing clips of a Kashmiri youth's death with Modi's statement of "yeh toh bas shurwat hai" (this is just the beginning) the video changes the intent of the statement.

The 23-year-old Saffudin who is studying mass communications at Kashmir University says the song was the only way to give vent to his anger. "I call my music protest rock. If not this song all I could have done to vent my anger is throw some mud at a Modi poster as an act of indignation and anger."

"These posters aren’t so clean there is dirt behind them. There are curfews here, one of our boys died that day for being out, for protesting", he adds.

He created the song in a single day and says that there is so much shame associated with attending the Prime Minister's events, that whether true or not, the officials who were there say they were threatened with suspension if they didn't attend it. The rest are poor people who are given money to come and listen to the Prime Minister.

While it's far-fetched to put the responsibility entirely on Modi, since the Kashmir problem is an ongoing one, and protests, custodial deaths and AFSPA far predate the Modi Administration. It is his lack of acknowledgment of the Kashmir issue that makes him particularly hated, Saffudin says.

Responding to Modi's promise of the financial package, former J&K Chief Minister Omar Abdullah tweeted: "PM Modi has made the same mistake of weighing the Kashmir issue in Rupees & Paise!!!!"

Saffudin says Kashmiris can be won "with the power of love, not with the power of money or false dream of development. He can’t develop India right now, how will he develop us?"