Facebook on Wednesday announced the worldwide roll-out of its "Reactions" feature, which is an extension of the "Like" button. With this, users will be able to express the following reactions to Facebook posts: "Like", "Love", "Haha", "Wow", "Sad" and "Angry". To use the new feature, users have to hold down the "Like" button on mobile devices or hover over the button on desktops to see a menu of reaction images.
In a blog post, Facebook product manager Sammi Krug said, "We have been testing Reactions in a few markets since last year, and have received positive feedback so far. Today, we’re excited to offer it to everyone who uses Facebook around the world." Reuters reported that a pilot project of the new feature was launched in Ireland and Spain in October.

Scroll has produced award-winning journalism despite violent threats, falling ad revenues and rising costs. Support our work. Become a member today.

In these volatile times, Scroll remains steadfastly courageous, nuanced and comprehensive. Become a Scroll Member and support our award-winning reportage, commentary and culture writing.